IDT Local Media is part of IDT Capital, a major business unit within IDT Corporation, a publicly traded company (NYSE: IDT).

TenPearls helped IDT Local Media launch an automated platform for online local advertising. Developed on ASP.NET with a comprehensive administration interface, the platform streamlines the process of signing businesses and disseminating their information to a number of search engines automatically.

Work Performed included:

Strategy and brand consulting, including choosing of appropriate URL

Creative design

Development and configuration

Integration with external API to submit data into various search engines

Customized admin interface to view the status of online transactions